Optimized for Marketing Analysis and Execution
Our data management infrastructure is optimized for marketing analysis and execution. Through our Marketing Intelligence Platform, data is quickly ingested, organized, aligned, and integrated with the largest third-party data environments in the industry, generating views of the data that are optimized for analysis and modeling. What once used to be a bespoke process available to only those with the deepest pockets is now available at an economical level.
Unprecedented Insight Into Your Campaigns
Campaign execution, tracking, reconciliation, and reporting are also driven by our flexible Marketing Intelligence Platform, allowing the ability to slice and dice data using dimensions and fields that are meaningful and important to you.
Understand Your Relationships Faster Than Ever Before
- Improve your process: from campaign execution and tracking, to reconciliation and reporting.
- Predictive models in 30 days, not 30 weeks.
- Slice and dice data in a way that’s meaningful and important to you.
- Optimize data relationships so your marketing is more effective.
- Utilize pre-aggregated data sets to drive optimal performance.